Building new channels of leads and sales is expensive in terms of time and/ or resource — so, is now the right time to make the investment for your startup? And if so, how do you do it? In this...
Although not perfect evidence, this report on the growth of digital advertising reveals something very important. Unless you are operating in a unique niche, then unless you are focused on Google...
Facebook advertising is the new opportunity for smart and agile businesses – simply because it allows you to reach more people for less cost than any other form of marketing. Yes, that’s...
Coronavirus has reinforced how connected we are to everyone else, and this thread now weaves through nearly everything we do to build our startups…and community. Hence, community building lies at the...
Want to find out more about how we can help you achieve lift-off, magnify your success or tackle an emergency? Well, come and join our free Media Modo Facebook Group where you can check our work and...
Come and join me and a select few others for our Bring a Challenge – Get a Breakthrough session in Chester. Designed for leaders of startup and growth social and business enterprises, this...
Idea Alive will launch its first business accelerator weekend on the 11th November in Manchester. A business accelerator weekend is designed to create and form fledgling businesses in a matter of two...
Are You Ready to Raise Your Leadership Level? Leadership is the difference maker and the deal breaker. It’s how we grow organisations. It’s how we impact lives. But, as you also know, leadership...
Last week saw the first Breakthrough Business event using our 2.0 version of the Business Model Canvas on a beautiful evening inside Manchester’s magnificent central library. As always, our...
If you want to change the world, you could do worse than follow the method of Bill Gates – Microsoft co-founder and now philanthropist who, working with his partner and wife, Melinda Gates, has...
Here’s a photo of me about to write my Breakthrough Canvas at the start of 2019. Yes, I know, as a team we designed and built The Breakthrough Canvas… …then we tested it –...
Digital marketing, and in particular, digital advertising is holding up surprisingly well in the coronavirus induced recession. In this article we take a deep dive into why that is the case and the...
I’m an optimist – despite the horrible politics of the last few years – Trump to Brexit to Orban in Hungry and Putin in Russia – I’m hopeful that the next decade will be a great one! As the saying...
Many people will tell you that becoming (or remaining) an entrepreneur is all about money – raising money that is, so that you can stay in business. And, if you can’t get the money, you...
Media Modo is close to agreeing the delivery of a business accelerator for digital and knowledge based startup businesses in the North West of England. Final location is currently under discussion...
1. Step back into Startup Mode Everything is now a fast moving experiment let go of control – ask instead for data and base all decisions on that data instead of custom or perceived wisdom move...
John C Maxwell has been ranked at the number 1 leadership worldwide expert, author and teacher for the past few years now and we are delighted to say that we have partnered with John’s Team to...
What’s different about Media Modo? We do ‘Innovation Marketing’ Okay, so what’s that? Well, let’s say you want to reach a new group of customers, customers based in a...
1. Instead of building an email list of prospects – build a Facebook Group instead? 2. Focus your email lists of your existing / renewing / repeating clients rather than people ‘getting...
Like many of today’s startup founders, the 15th century architects of Florence began with a vision — an intuition of what was possible and then began the process of trial and error to find out ‘what...
Following on from the research that is being finalised at Manchester Business School and the success of the Enterprise Freelance Fairs, Media Modo will shortly be launching a tool to help founders...
Raising funds is easy – if you have something worth saying, and say it well… so how do you do that? 1. Build a breakthrough business model canvas 2. Convert that into a 3 minute pitch...
If you are running a startup or scaleup, check out the video above… We’ve worked with new and growing businesses to help them achieve lift-off and magnify growth but also at key points of...
In my latest book The Official CyberSafr Home Business Guide, I’m seeking to help home and micro business owners tackle the threat of cyber attacks and data hacks. What I’ve found...
You don’t need anyone to tell you that your revenues depend on digital marketing. Nor do you need reminding that ecommerce sales have (more or less) doubled and virtual sales meetings have replaced...
The question occupying all media folk is 'will content sell online?' To which there is not yet a satisfactory answer. Why? I suggest that the question itself is nonsense and hence the...
Revenue is the new growth! So hack revenue – not growth! VCs have been talking about ‘profit’ since We/ WeWork’s IPO fell apart in summer 2019, but we’re now hearing the...
Do you really need or want funding? Perhaps the answer to that question is yes, in which case, why do you want that funding? Or perhaps asking the question about funding will help you better...
Please stop spamming – just Network! So say many of the forums that you’ll find on fast developing social media sites like LinkedIn. Initially, this looks sensible – but look under...
Why building trust is your ‘go to’ test for emerging safely… Quick take away: if you have only 10 seconds — the secret to firstly survive and then thrive in a time of crisis is to build trust —...
What media looks like on the iPad So, what is significant about this? … you are looking at an issue – a publication – no longer looking at atomised content – or a collective...
We've recently launched the hugely successful Enterprise Freelance Fairs – sponsored by Brookson accountancy services. Manchester, UK on 9th November 2010, and Daresbury/ Cheshire on 19th...
MediaModo has won a grant from the North West Development Agency (NWDA) to conduct research into an entrepreneurs accrediation award. “This is award will allow us to create and formalise the...
Media Modo wins contract publishing deal to create, launch and deliver a global digital title focused on the International Financial Adviser sector.
…that keeps every entrepreneur awake at night! Whether it is wiser to struggle on in the hope of better fortune Or, to cut your losses and exit now before all capital and Reputation is...
If it takes 30 days to change a habit, 6 weeks of lockdown will change society, work and our economy forever — so what will it be like in The New Normal? If you take just one thing, then choose this...
The Times and Sunday Times are taking their first steps to charging for news. You can register at to get a ‘preview’ of what is to come – and yes, it is all about paying, but it is...
You are a startup or early stage innovation team. Great! You've identified key missing attributes in your team and you've found the right people to join. Even better. Now, what do you offer...