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Category - Pricing Strategy

Pricing strategy is like Cooking
  • Marketing Strategy
  • Pricing Strategy
  • Startup
  • Strategy

Is Your Startup Pricing Strategy Right?

11 months ago
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Getting your startup pricing strategy right is like cooking – it is neither a science driven by numbers and data, nor is it an art based purely on instinct and ‘inner feelings’; it...

Dynamic Pandemic and Special Pricing
  • Founders
  • Marketing Strategy
  • Pricing Strategy
  • Startup

How to use Dynamic, Pandemic or Special Startup Pricing Strategies?

11 months ago
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This is the second of a series of three articles on startup pricing strategies. In the previous piece, I raised the notion of a ‘fair’ pricing strategy and the importance making the...

How price determines your startup value
  • Coaching
  • Founders
  • Marketing Strategy
  • Pricing Strategy

How your pricing strategy values your startup!?

11 months ago
1 Comment

Welcome to the last of three in-depth blogs on startup pricing strategy. If this is the third article you are reading…. thanks & well done! (If you missed the previous ones, they are here;...

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